Stop following me on Twitter.

“There’s a growing appetite among Twitter users to prune their “followerships,” specifically unfollowing those who don’t follow back.” – @StarTribune, 6/3/13

& What? The numbers game is catching up with itself? #ItsAboutTime

You know why people are pruning? Because they followed people just to get followed back. Which is bad manners. Social media isn’t about quid pro quo. It should be about exchanging valuable information.

& I have different reasons for who I follow, but it is always about actually reading them and not just upping their (or my) follower count.  I follow some people because they make me laugh (@Bloggess and @wilw). And others for very specific information on niche topics. (@farrah and @aeaweb), so I get access to specific, interesting tidbits I wouldn’t otherwise see.

& At the beginning, when Twitter was filled with Tweets about what people were eating for lunch, the “follow for a follow” was much more rampant. I don’t think as many people do it now, but it’s still out there. #LikeDysentery

& Users who follow me just to try and get me to follow back are Klassy with a capital K.  Eight times out of ten, they unfollow me within three days. Which proves they really didn’t have any interest in what I am writing, they are only trolling for followers.

I keep the list of people I follow as trimmed down as I can – and even then I can’t always read everything in my stream. Prejudice follows way more people than I do, and she (as she so often tells me) spends less time reading her screens than me. So, why follow all those people if you can’t read what they Tweet?

& Well, one, I read faster than you. And, two, I do read what they Tweet. Just not everything. There’s a method to my madness and it works quite well for me. #SocialMediaSecretSauce

I scan Hootsuite a few times a day. Unfortunately, I see a lot of repetitive info within my industry. I see a lot of repetitive info within my industry. (#Gotcha) When I see a topic I like, I usually read one or two of the Tweet links and, if I’m super interested, I’ll search the # to see what else is out there. There are some people I can count on for consistently good content. I’ll look at their streams once every day or two. And then there are event-driven Tweeters. Why wouldn’t I keep them in my stream?

& The stream becomes unusable for me that way. Twitter allows me to create lists and keep searches, and these tools are the “pull” of Twitter: information that waits for me to go get it. The people I follow are the “push” of Twitter, and if there are too many of them it just breaks down. #InfoOverload

& Because you are all about the toy, even within the toy. You’re the person who figures out that Twitter has lists, wants to know how to use them, and integrates the lists into your usage. I’m the person who sees that Twitter has lists, glosses over it, and creates my own style that works for me.

Checking a Twitter list is less intuitive to me than doing my topic search and checking on my favorite Tweeters every day. My most valuable people are top of mind. I don’t need to put them on a list to help me remember to read their content. That’s like saying I need to go through my contacts to see who I want to invite to dinner. #LittleBlackBook

& Let’s all have a little collective action for a better Twittersphere. Don’t just autofollow someone who follows you: read their profile and some of their tweets, and if they are interesting, then add them. If people stop autofollowing, we’ll get better interactions for everyone. #DontEncourageBadBehavior

& P.S.Have you found us on Twitter and Facebook? Do it. (please and thank you.)